Staging For The Highest Real Estate Resale Return
- Door Kelsey Lane
- Geplaatst 12/10/2011
- English
- nvt
Our clients often ask if staging really makes a difference. Our answer, in a nice and roundabout way is that every listing must be staged. There are a many ways to accomplish this goal, but if a seller wants to make the most money (or lose the least amount of money) on a home sale, then it is imperative.
The least expensive way to do it is to stage it yourself. Often, the Realtor can go through the house with you and give you a list of what to take out and what to keep & how to rearrange for showing the house to its highest potential. If you don't already have a Realtor, check for Realtors in your area who specialize in getting homes ready for the real estate market (which is the niche we serve in the Silicon Valley, California area). If you already have a Realtor, ask them to be brutally honest while going through the home with you. Some real estate agents are sheepish to give this honest of advice, but it is a really important step. If they are unwilling to help with this, you do have options.
The next step up would be to do the same thing with a stager - in this case you'll pay anywhere from $150-250 for a consultation with the stager where they will tell you what to do. This is a great idea if your Realtor is a friend or sheepish about telling you which furniture or decor to 86. You can save a bit of money if you take the notes while the stager is going through the house giving you advice. If they put together a proposal for you (meaning they need to spend time typing up the consultation) it will usually cost you an extra $100. You can take the stager's advice and then move the furniture and artwork yourself, which again will save you quite a bit of money.
If doing the actual work & moving is unpleasant for you, stagers will help with that. Their team will usually charge about $1000 (give or take, depending on the size of the house) for staging with your own belongings and moving things around. If not much is involved, the cost is much less than that. They will put together a proposal for you based on how many hours they think the job will take, what your furniture looks like, and what pieces they think they'll need to add.
The biggest bang for the buck is whole house staging-this option will make your place look like a model home & it has the biggest financial return. Of course, it also has the biggest financial outlay. In our regional area of Silicon Valley it runs from $2200-$4000 for a moderate staging job depending on property size. Typically this works best if the house is vacant - stagers bring in furniture, air mattresses, art & other decor and transform your place in one to two days! It is an investment that can bring upwards of $25,000 or even more-in our area anyway. This will differ throughout the country. What you don't want is a dowdy, frumpy, cluttered house on the market. The competition will eat you alive (because guess what - they are staging!).
View before and after photos of properties that have been staged on our blog (http://TheListingLook.com/lookfolio) and let me know if you have any questions I can answer.
The least expensive way to do it is to stage it yourself. Often, the Realtor can go through the house with you and give you a list of what to take out and what to keep & how to rearrange for showing the house to its highest potential. If you don't already have a Realtor, check for Realtors in your area who specialize in getting homes ready for the real estate market (which is the niche we serve in the Silicon Valley, California area). If you already have a Realtor, ask them to be brutally honest while going through the home with you. Some real estate agents are sheepish to give this honest of advice, but it is a really important step. If they are unwilling to help with this, you do have options.
The next step up would be to do the same thing with a stager - in this case you'll pay anywhere from $150-250 for a consultation with the stager where they will tell you what to do. This is a great idea if your Realtor is a friend or sheepish about telling you which furniture or decor to 86. You can save a bit of money if you take the notes while the stager is going through the house giving you advice. If they put together a proposal for you (meaning they need to spend time typing up the consultation) it will usually cost you an extra $100. You can take the stager's advice and then move the furniture and artwork yourself, which again will save you quite a bit of money.
If doing the actual work & moving is unpleasant for you, stagers will help with that. Their team will usually charge about $1000 (give or take, depending on the size of the house) for staging with your own belongings and moving things around. If not much is involved, the cost is much less than that. They will put together a proposal for you based on how many hours they think the job will take, what your furniture looks like, and what pieces they think they'll need to add.
The biggest bang for the buck is whole house staging-this option will make your place look like a model home & it has the biggest financial return. Of course, it also has the biggest financial outlay. In our regional area of Silicon Valley it runs from $2200-$4000 for a moderate staging job depending on property size. Typically this works best if the house is vacant - stagers bring in furniture, air mattresses, art & other decor and transform your place in one to two days! It is an investment that can bring upwards of $25,000 or even more-in our area anyway. This will differ throughout the country. What you don't want is a dowdy, frumpy, cluttered house on the market. The competition will eat you alive (because guess what - they are staging!).
View before and after photos of properties that have been staged on our blog (http://TheListingLook.com/lookfolio) and let me know if you have any questions I can answer.